Archive | February 2007

#10: Mustang blues

King of the Blues, the search for the next great undiscovered blues guitar player. Know your roots, be original! Pete Cashmore at Mashable reports on this new contest from GuitarCenter. And guess what the grand prize is?! A 2007 Ford Mustang!

There’s only one problem. Even though I have a little bit of guitar playing history, it wasn’t really the blues we were playing back then. Let’s not discuss the quality ok, it’s a genre issue ;-).

Anyway, this means that apart from the grand prize, this is not the right contest for me, there are some really good players on that site already. Maybe someone can play in my name, any volunteers? Only really good blues guitarists need apply of course, I’m thinking about something like the Jon Spencer Blues Explosion, that’s some funky punk blues.

Oh, and did I already mention that the social networking element is quite good in this contest.


St Martins Accessories Ltd

The St Martins Accessories (World of Model Cars) is one of my favorite shops… and I’ve never been in it yet. It’s located right across the street from my hotel when I stay in London (which is every 2 to 3 weeks). Problem is, when I walk up to our offices in Soho, the shop is not open yet. And by the time I get back after a day of work, it’s closed again. Bummer, they really seem to have a great amount of cool looking model cars and quite a few Mustangs as well. And since the shops exists since 1969 already, they probably know what they’re talking about.

What’s even better, is that the owner – Ralph Avis – has it’s own St Martins Racing Team, and you know what they’re driving? Yes, a Shelby Mustang GT350! Man, I’m going to be late at the office next time I’m in London, you can be sure of that :)

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Only Mustang makes it happen

Jaffe pointed out that the 30″ commercial has become pretty much useless today… but back in 1968 you could still get away with a 3′ commercial. Starting with the ’68 model I think the design is losing a bit of it’s magic touch. The ’68 fastback is probably the exception to this rule… remember Bullitt ;)

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#9: Buy an abandoned house in Portugal

This is just stunning! I guess this is the best case of ROI I’ve ever seen, and definitely something that will get me my much wanted ’65 Ford Mustang. I’m not sure if this is real, but it certainly looks like it. Here’s the story:

“Ok, so imagine you live in Portugal and your moving house. you find a lovely farm house set in a decent plot of land. the place has been empty for 15 years! Whilst exploring your new property you find a large barn in the trees. the door is padlocked shut and its all rusted solid. so you grind the padlock open………”

And this is what you find!

A barn full of classic cars, still can’t believe it. Take a look here, there’s a ton of images. Even if there’s no Mustang between these classics, I image I’ll be able to buy pretty much anything I want after selling some of these ;)

Biggest problem? I need to find another abandoned house in Portugal with a big barn. Any ideas?

Thanks for the tip Miel!

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#8: MustangDirect

FordDirect has already sold over 1 million cars over the internet, that was the headline on resultblog (dutch) last week. Looking at the news more in detail it becomes clear that it’s not about 100% online sales, but it’s still remains an interesting phenomenon. I’m pretty sure that back in 2000 when Ford and the network of dealers started with this joint venture a lot of people probably were sceptic about the potential.

You can get a price quote from a Ford dealer in your area from FordDirect, search the inventory of the dealers or build your own vehicle. So the real buy eventually happens with the dealer, but consumers start their venture on the web.

For my personal quest it would have been better if it were a complete online experience though… and they would have to deliver in Europe of course. I hear you thinking “Kris, you started this quest because you couldn’t by one in the first place, so this makes no sense!”. You’re right and yet … If you buy something online you always have the right to return it within the first x couple of days right? I was thinking something along that road, at least I would have had some fun driving it :) Now since you still buy at the dealer’s location, this can’t be done. I’ll have to keep on looking for other ways I guess.

[Via resultblog]

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Steve McQueen is alive

Hardly as exciting as the Bullitt car chase I wrote about earlier, but Ford used Steve McQueen for the 2005 Mustang commercial. Imagine the cool ads you could create with a car like this knowing you could use McQueen imagery… how cool can that be? Hopefully it will be better than this one.

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#7: Second Mustang

Real cars drive into Second Life, car companies open dealerships where they sell real life models of their cars which are very customizable in many occasions. The first car brand to run a campaign in Second Life was Toyota with their Scion brand, a car which you can buy for L$300 so little over a buck if you convert back to real money. In the meantime Pontiac, Nissan and probably many others have entered the virtual world that is Second Life.

Of all ways to get my own Mustang I thought of so far, this is probably the easiest. My wife is a designer and with the support of a Second Life junkie expert like Coolz0r it can’t be that hard to create such a virtual Mustang. The question is: so what? I’m not a big fan of Second Life to begin with and I definitely don’t see the fun in driving around a virtual world with a virtual car. How sexy is that?

Did you see the fragment from Bullitt I posted yesterday (check it out if you didn’t see it yet)? There’s only one way you can take a car like this for a spin… and that’s in real life. Have fun with your virtual Scion ;)

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